20 February 1995
148 Old Kent Rd. London SE1 5TY.
I have recently graduated from University with a Bachelor's degree in Advertising and Public Relations. I have been designing websites and managing online branding since I was 15. I am passionate about communication, branding, social media, web content, SEO and its dynamics. And now, more than ever, we are found in a moment when online marketing and a good social media presence is a very relevant topic. Bill Gates once said, "if your business is not on the Internet, then your business will be out of business". The things I want the most involve creating stories, building strong brand images and managing the brand's content and online presence. All in all, helping companies grow to their 100% potential.
I am passionate about website design. I make sure to develop fresh, unique and fully functional designs that can adapt to every kind of business. This moment is a great opportunity to shape the way people will see your business and brand; I can help you communicate the benefits of the company to an online audience that keeps growing every minute.
Having an effective design will translate into effective communication. I meet your brand objectives through an intensive market analysis and creative designs.
The Internet is a very crowded place and SEO marketing will make the difference between a website shining in the spotlight or just vanishing into obscurity. It doesn't matter how amazing and trendy a website is, if search engines don't see it, neither will potential customers.
With the right social media marketing strategy, improving the credibility and visibility of a company is really easy. Boosting awareness around the brand encourages people to share the content socially with other potential consumers.
I created web content that keeps driving inbound traffic to the newpaper's website, providing it with engaging content for the right audience. I also provide a complete, accurate and compelling coverage of news for both print and online media.
As part of a team, I designed and built a brand new website using Wordpress. We also developed an advertising campaign and executed it with audiovisual content involving customers, in both, an imaginative and engaging way.
I collaborate to execute tests, collect and analyse data in order to achieve maximum ROI in paid search campaigns. We track, report and analyse the website analytics to optimise the website, develop it, implement new strategies and create content for the company's blog and social media.
YouMusic was a project I did on my own. With this one I learned a lot; I created my first website and gained web experience using HTML and CSS. I created the website's content and wrote my own articles about music. I also got a bit more involved learning about digital marketing and SEO and engaged the target audience through YouTube videos.
Relevant coursework include advertising copy and communication, advertising media, concepts of marketing, principles of advertising, news writing, proffesional problems and ethics, introduction to mass communication law, business, management, creativity, strategic planning, audiovisual content, image theory...
As the digital marketing landscape continues to grow at a rapid pace, IAB and Google Spain taught us all the keys when it comes to this new paradigma. We treated content raging from technology essentials, SEO, SEM, web analytics, e-commerce, social networks, smartphones, entrepreneurship, etc. In addition, I worked as part of a team and learned from the best professionals in the industry.
During this course I acquired a better knowledge for the correct management of the brand in the online media. As well as applying strategies for situations of crisis in this environment, boosting the brand through online advertising and adapting the values of the brand to the online media.
Luckily, I've grown up in one of the most exciting moments to do so (or that's what I think). I grew up with the advances of the Internet and new technologies. And as I was growing up, some of my favourite hobbies were learning the use of programs like Photoshop, Adobe Dreamweaver while handling HTML or editing thousands of videos with Adobe Premiere.
My interest in learning and creating more and more content has been only getting bigger. By pursuing my university studies in Advertising and Public Relations, I confirmed my vocation and my passion for what I am doing.
There's great benefits of being able to communicate in different languages. But it's not just about the ease of communication, either: knowing a language also means understanding a culture.
Marta is one of the most professional and capable writers I have worked with. I would highly recommend hiring her for your next project!
She has worked hard all her life to see her dreams fulfilled. She has worked with us since she can remember and has helped us develop the company in so many ways that now it's hard to look back.
CEO in Publiregal
She has been delivering consistently quality work to our newspaper on a regular basis. She has the right combination of skills, she is quick and easy to work with.
Marta is extremely organised, reliable and a computer literate. Flexible and willing to work on any project. A tremendous asset.